Ryvalmedia is a digital-first marketing and media specialist with performance, data and analytics at its heart. Founded with simplicity at the core, so we can get to incredible quicker.

Joseph Pardillo

Managing Director

Recently Managing Director of Carat which was the leading agency in Melbourne under his leadership for five years. Over 23 years experience, leading global and local blue chip brands across ANZ in verticals including Automotive, FMCG, Health Insurance, Retail, Luxury and Entertainment.

There needs to be a major shift in how brands communicate with people. Their lives are going through unprecedented change, and a brands future success will depend on how well they can serve the emerging and transforming needs of their customer. Too often agencies will turn what they do, into what client’s need in an attempt to stay relevant. This is why we built Ryvalmedia.

Marcus Betschel

Head of Digital & Performance

Over 20 years’ experience in marketing, most recently as founder and CEO of JBZ Digital, the boutique digital agency acquired by RyanCap. Previously held senior digital roles at some of the most successful performance agencies in Australia, providing strategic counsel to top-tier clients across a range of verticals including Automotive, Retail, FMCG and Government.

In the face of social upheaval and rapidly changing consumer behaviour, it’s never been more important for brands to connect with people in new and meaningful ways. At Ryvalmedia, we place the consumer at the heart of what we do by combining data, technology and creativity to deliver innovative, best-in-class performance marketing in an evolving digital landscape.

Our Team

Nick Allen

Digital Specialist & Operations Director

Jonathan Henshaw

Digital Specialist Director

Isabella Jackson

Group Business Director

Paul Grainger

Digital Specialist Manager

Sarinna Harte

Media Operations and Systems Executive

James De Souza

Digital Specialist Executive

Hayley Major

Senior Media Coordinator

Andrea Abbondanza

SEO Manager

Tracey Evans

Finance & Office Business Partner

Ryvalmedia is a RyanCap company.

RyanCap is the new independent entrant to the Advertising Parent companies, a wholly Australian owned and operated company, led by CEO Simon Ryan.

RyanCap focuses on new economy marketing, data and technology businesses, bringing the best minds together to create opportunities for clients, build brands and drive a new digital age of thinking across the communications spectrum.

Simon Ryan

CEO, RyanCap

Built Carat into the number one award winning media agency in Australia with $1.1B in billings. Appointed the CEO of Dentsu ANZ leading a team of 1,800 people and 23 businesses through business transformation and growth. Simon’s absolute client focus and pitch approach is one of the best in the market, covering 25 years.

We believe that when you embrace the rapidly changing nature of the world you can build incredible brands. RyanCap businesses’ new economy approach focuses on our client’s future, their ability to navigate the digital economy and undertake rapid expansion and digitalisation.